Celebrating Women In Media and Public Relations: Award-Winning Celebrity Publicist, Chi Meechiono
Trenice J. Brinkley, known in the industry as Chi Meechiono, is a highly respected publicist and entrepreneur. Chi’s unwavering work ethic, determination, and generosity have earned her a reputation as an award-winning celebrity publicist committed to helping brands achieve their goals through creative strategies, compelling stories, and increased visibility. In 2001, she founded Dymond Management, which has since evolved into Two Queens Media, a full-service lifestyle public relations firm specializing in media relations, publishing, partnerships, and brand protection. Together with her business partner, Lynnecia Eley, Chi co-created Soigne’ + Swank Magazine in 2020, with a mission to inspire and empower readers through content that highlights black excellence. Chi Meechiono’s passion for the media industry and dedication to excellence have led to numerous successes and recognition. Chi is so excited to continue pushing boundaries and shaping the future of PR.
During her high school years, she was fortunate enough to gain exposure to the industry through her work on a publication called Teens Times Today Magazine. This experience allowed Chi to discover her love for writing and connecting with people, and seeing the growth and success of something she contributed to was truly fulfilling. Although Chi has encountered challenges along the way, she believes that each lesson learned was invaluable in shaping who she is today. As someone who possesses excellent negotiation skills, networking abilities, and writing talents, she continues to be inspired every day to bring her best to the table.
How did Soigne’ + Swank Magazine come about?
Chi: As the co-founders, established business owners, and authors of Soigne’ + Swank Magazine, my business partner and I, both black women, are excited to share our vision with you. Our mission for the magazine was born out of a deep passion for our culture and a desire to highlight black excellence while providing positivity within our communities. We believe in showcasing the work that matters to black and brown people.
As we progressed and grew, we realized that our magazine had a bigger purpose and calling. What started as a simple conversation quickly turned into a reality as we took immediate action. We are grateful that you are joining us on this journey, and we are inspired every day by the stories we hear and empowered to continue sharing them with the world.
We never imagined the impact that Soigne’ + Swank Magazine would have, but we are proud to have pursued our dream and pushed forward. So to answer your question, our magazine came about as a result of our passion and desire to showcase and celebrate black excellence.
What can you share with us about Two Queens Media?
Chi: We are committed to driving measurable brand success through strategic communications by shaping and amplifying narratives. We pride ourselves on delivering comprehensive and innovative solutions that incorporate earned, owned, and shared media platforms to build thought leadership, establish trust, and produce results. With over 20 years of experience crafting compelling stories that reach key audiences, we have the expertise to convert complex information for consumers, industry professionals, investors, and the media.
Our team views the glass as half full, and we tend to assume people are trying their best to do good. We believe in collaboration and see ourselves as extensions of our clients’ teams. We empower our team by providing them with the space to take initiative, explore ideas, and expand their skills. We recognize the importance of diversity and the value of everyone’s voice. Our passion lies in helping you tell your story and achieving your marketing or PR goals.
As we approach our 22nd anniversary in June 2023, Two Queens Media reflects on the many years we’ve spent in the public relations space. We are grateful for the opportunity to have worked with exceptional individuals and brands throughout this time. Our extensive experience has allowed us to provide comprehensive and innovative solutions that incorporate earned, owned, and shared media platforms to drive measurable brand success. We look forward to continuing to offer our expertise to clients in the years to come.
As a journalist and publicist, how do you balance the day to day professional life with your personal life?
Chi: As a journalist and publicist, balancing my professional and personal life has been crucial for my overall well-being. While planning is important, I have found that leaving business at the office and focusing on my family is the most effective strategy. Of course, this can be difficult as a publicist, particularly during a potential crisis situation. However, as a journalist, it is easier to leave work at the office unless I am chasing a lead for a story. As a mother of four, finding balance can be challenging, but I make sure to add my family commitments to my schedule. I prioritize my rest and self-care to ensure that I can show up as my best self both professionally and personally.
What do you enjoy most about the work that you do?
Chi: I enjoy working in the media industry because it’s constantly evolving and keeps me on my toes. I thrive in high-pressure situations and relish the opportunity to create something that not only benefits others, but also inspires and moves them. I enjoy sharing my knowledge and expertise and serving as a resource for my colleagues in the industry. Nothing brings me more joy than celebrating the successes of others, especially when I have played a part in their achievements. Having the freedom to express myself creatively in my career provides me with endless inspiration and fulfillment. It’s not just about the money or the jet-setting lifestyle — this is my passion, my calling, and I am grateful every day for the freedom it gives me to be myself. Most importantly, I believe in giving back to advance the industry and inspire others. Sharing my knowledge and experience is my way of keeping the industry fresh and vibrant.
What else are you up to these days?
Chi: I’m thrilled to share that I’ve been keeping quite busy lately! I’m proud to have recently launched a new business- Eta Rho Sigma Sorority, Inc. It’s a non-profit organization that’s dedicated to promoting service, sisterhood, leadership, education, and community service. As a professional and social organization, it’s a fantastic opportunity for women entrepreneurs and career professionals in the business world to network and grow both personally and professionally.
In addition, I recently announced that my latest book, “Pitch Like Crazy,” will be available for purchase on Amazon later this month. This book is a culmination of years of experience and will provide new publicists with valuable insights on how to effectively pitch their ideas and stand out. I’m also humbled to have been nominated for the Presidential Lifetime Achievement Award, both for myself and Eta Rho Sigma Sorority, Inc. It’s truly an honor to be recognized for our commitment to service and leadership.
Last but certainly not least, my brand new podcast, Chi Said It, launches on March 17th on all podcast platforms. It’s a dynamic and engaging show that offers a fresh and unfiltered perspective on the topics that matter most to women. I’m confident that listeners will enjoy my upbeat, energetic vibe that will leave them feeling inspired and empowered to take on the world.
What more would you like to see for women of color in the media and public relations industries?
Chi: I am incredibly passionate about creating more opportunities for women of color in the media and public relations industries. It’s time for us to take the lead and be the change we want to see in our communities. Together, we can achieve so much more. I truly believe that we’re not doing enough and we need to step up. Recent events, like what happened to Angela Bassett at the Oscars, highlight the need for us to create and celebrate our own people. As women of color, we have the power to make a difference and it’s time for us to use that power to lift each other up and create a more diverse and inclusive industry.
What advice would you have for anyone who wants to follow your career path.
Chi: My advice to anyone pursuing a career in public relations and journalism is to always keep learning and be a sponge for knowledge. Don’t let rejection or setbacks discourage you from pursuing your dreams. It’s important to avoid comparing yourself and your journey to others, as everyone has their own unique path. Take the time to develop your own process and continue to fine-tune it over time. Remember, success isn’t just about being featured in magazines or achieving fame, it’s about defining your own success and staying motivated to pursue it every day. This field requires dedication and a long-term perspective, so it’s crucial to see it as a career, not just a job. Lastly, prioritize your personal well-being, your family, and your peace. Stay grounded, stay humble, and be willing to share your knowledge and experiences with others.
Chi was nominated and slated to receive her Honorary Doctorate in December stay tuned for more details.
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